Poké Perfect chooses Marvia as tool to support franchisees with localized marketing

Poké Perfect, the rapidly expanding healthy food concept, has partnered with Marvia to achieve its ambitious growth goals and provide tailored marketing support to its (new) branches.

Established in 2016, Poké Perfect has quickly become the leading poké concept in the Netherlands. With 14 thriving locations in key cities like Amsterdam, Rotterdam, The Hague, and Utrecht, the company is gearing up for an ambitious expansion. Thanks to a recent substantial investment, Poké Perfect is set to launch a minimum of 25 new branches across the Benelux region within the next three years.

In order to reach their ambitious goals, Poké Perfect is gearing up to prioritize local marketing efforts. This strategic decision has led them to partner with Marvia, empowering their dedicated franchisees to independently run localized campaigns and deliver a personalized and community-focused experience to their customers.

“Utilizing Marvia will enhance local visibility, allowing us to showcase the diverse range of our nutritious fast-food concept to a wider audience without burdening our local entrepreneurs with additional time and resources,” says Quinta Witzel, one of the founders of Poké Perfect.

"As the demands of day-to-day operations increased, we realized the need for a centralized hub for all marketing and promotional materials. Having everything from the marketing calendar to flyers and current promotions in one place provides clarity and enables easy planning for the future.."

Quinta Witzel, Founder at Poké Perfect


Joep Donders, CEO of Marvia, thinks Poké Perfect is a great addition to Marvia's customer portfolio: “Poké Perfect's commitment to sustainability and collaboration with local suppliers resonates strongly with us. It's exciting to play a part in the remarkable success story of this Dutch company as it expands globally.”