Style de Vie inspires resellers via Marvia

Style de Vie, a leading supplier of kitchenware, has teamed up with the distributed marketing platform Marvia to provide resellers with creative inspiration. This partnership not only aligns with Style de Vie's growth objectives but also enhances its marketing efforts.

Style de Vie established its presence in the market eight years ago by curating a diverse range of kitchenware across multiple renowned brands. From Laguiole Style de Vie to Forged, One Message Spoon, and T-Bottle, each brand in its collection embodies a unique blend of style and functionality. Collaborating with resellers including cooking and gift shops, they bring their luxurious yet affordable kitchenware to individuals who appreciate quality in every culinary experience.

Kevin Vollebregt, marketing manager at Style de Vie: “We want to create inspiration to support our products. Therefore we spend a lot of time and attention on photography. We organize photo and video shoots several times a year. We went looking for a tool that gives us an overview of the large amount of digital assets, but that also allows us to share this material easily with our customers so they can easily get started with our brands and products."

Style de Vie Brand Portal

Utilizing Marvia's DAM platform, Style de Vie can provide a wide array of over 2,400 assets in an organized and systematic fashion. Kevin Vollebregt: ”The intuitive folder structure enables our customers to navigate effortlessly through the image bank, making it easy for them to access a comprehensive range of marketing materials. The Brand Portal not only offers a clear overview of our products but also serves as a source of inspiration for our customers, encouraging them to explore new additions to our collection. Additionally, the portal allows us to gain valuable insights into our customers' preferences, enabling us to tailor our future photo shoots accordingly.”

In addition to photos and videos, customers across all brands have access to download logos, brochures, and campaign materials from the comprehensive image bank.

Preparing for the future

While Style de Vie primarily operates in the Benelux region, the brand is also expanding its presence in various European countries and North America.

"Looking ahead to the future, where our focus is on collaborating with additional local distributors and implementing more campaign-driven strategies, we have made the decision to partner with Marvia."

Kevin Vollebregt, Marketing Manager at Style de Vie

"Marvia provides a variety of marketing tools, including templates and campaign management, that we plan to leverage in our future endeavors. These valuable resources will support our controlled growth and strategic expansion efforts."